When Scott Dylan created Caribou, there were already a ton of other delivery companies that had much more to offer the UK but he pushed forward and made the company because he held a simple idea that his company would be a different experience. So far, Caribou has risen to its challenge with customers giving many genuinely positive ratings about the services that they have received. It seems that for the moment, the team has developed a formula that works as they expand the services. Many other budding companies might ask, what is this magic formula? It appears as though it is simply to maximize the customer experience.
So, how does Caribou maximize the customer experience then? The answer is that they work on the small things first and generate new ideas about how to deal with bigger items in the meantime. This is evident in the implementation of their updated tracking system that allows consumers to track their packages more closely. The bigger picture seems to be more focused on international delivery and the growth of their freight system. Each part of the business is crucial to the development of another as they are all learning opportunities that the leadership team experiences, and it is apparent that growth is a number one goal for them.
They also have expanded services that seem to support business growth as well. A big part of this is their pallet and storage services. Imagine a business that has a product that they want to get out into the world and they need space for the items. Not every company is equipped for that at the start. Caribou is not just a delivery company; they are focused on helping their customers through the entire experience. This means that it starts with storing the items and could end with them also being the shipping service for their goods. With services like this, Caribou is seeking to define themselves a little more as a place where a company can grow as services like this are perfect for other budding companies. Growth and a unique brand of customer service paired with offerings such as these are already putting this new company in a good light.